En política, el momento oportuno es decisivo para la acción y, aún más, para la comunicación política. No comprenderlo es un síntoma de agotamiento de reflejos y habilidades que cuestionan —y comprometen— el futuro del indiscutible candidato del PP.
GreenHouse demuestra tres poderes: el de la tecnología (en especial, de las aplicaciones y el big data); el del emprendimiento (en este caso de un talentoso joven); y el de la vigilancia democrática de la ciudadanía. En una sociedad decepcionada, crítica y muy informada, cada vez aparecen nuevas herramientas para monitorizar y fiscalizar las actividades políticas.
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